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Japan Pro Salon Advertisements

I created this series of poster ads to be displayed in trendy Japanese hair salons where Modere Professional hair care products are being used on clients. I art directed the shots, retouched photos, translated copy, and placed typography. The objective was to show the natural and organic nature of the products by highlighting the pure ingredients working to emphasize natural beauty. The soft grey color palette and asymmetrical typography were inspired by the ラルム Magazine in order to most effectively appeal to the target audience

Project Roles
Art Director, Content Producer, Designer, Retoucher, Typographer
Company
Modere
Skills
Adobe Illustrator, Adobe Photoshop, Art Direction, Creative Direction, Design, Editorial, Fashion, Language: Japanese, Mixed Media
Media
Advertising, Photography, Retail Designs, Visual Designs
Project Industries
Beauty, Lifestyle
Japan Pro Salon Advertisements
Japan Pro Salon Advertisements
Japan Pro Salon Advertisements