As the lead digital creative for the EWC team, I worked together with my partner Fran Webb to keep a cohesive voice and visual for the brand across all digital platforms. Worked alongside UX team to build wireframes for EWC's new website. Designed 30+ web pages working closely with the client for quick approvals within tight timeline. Was also tasked to design their reservation app, as well as their private franchisee intranet. Even though I was very hands-on and executed a lot of the work, I also led a team of 2 designers to develop and keep up the brand's equity for social media networks, including Twitter and Facebook.