Westin Hotels Brand Library Photography
Led international lifestyle shoot to build out a robust library of photography supporting Westin’s new visual identity. Shoot resulted in three times more selects than anticipated, and came in under budget. Led initiative from the initial concept, and drove the visual direction and shot list development to meet the Brand’s varied global photographic needs. Identified outside talent, including photographer, wardrobe, hair, makeup, food, and prop stylists, and oversaw casting direction and location scouting.
- Project Roles
- Art Director
- Starwood Hotels
- Art Direction, Conceptual, Creative Direction
- Project Industries