Branding and Photography work for a coffee and sandwich shop in Fairfield, CT.
Asked to design a logo that features a sandwich and coffee cup, I collaborated with the business owner to create a unique typographic solution. The 'Wich Day word-mark was customized to reference sandwiches & coffee in the first and last letter of the logo.
To add to the playful nature of the identity, I worked with Mikey Karpiel to create custom illustrations for the interior of the store and other brand extensions.