Elite Daily The Edge Newsletter Redesign
Redesign of Elite Daily’s newsletter, The Edge, in partnership with the front-end developer and The Edge editor. The template I designed included a responsive, two column grid structure with subscribe button, share buttons, and a text editor. A custom CMS was also built within WordPress for easy updating. The new layout increased CTR greatly, by 60% according to initial analytics. I also provided Art direction for the illustrations drawn by Kylah Benes-Trapp.
- Project Roles
- Art Director, Designer, Product Designer, UX/IA Designer
- Elite Daily
- Adobe Photoshop, Art Direction, Digital, Entertainment, Wordpress
- Products - Digital, UI Design, UX Designs, Wordpress Sites
- Project Industries