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Tommy John

In the first steps to rebrand Tommy John, a Men's luxury underwear company, my team and I wanted something that would stand out on the pages of Esquire Magazine's 80th Anniversary Issue. After many hours of jungle cat research, taxidermy exploration, and mane stylist interviews, we ended up with was a creature who perfectly exemplifies our tagline: "Power In Comfort".

Project Roles
Art Director, Designer
Company
Tommy John
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Design, Black & White, Creative Direction, Lighting
Media
Advertising, Magazines
Project Industries
Advertising, Fashion
Tommy John