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Walmart

Last year, only 11% of the top 250 films were directed by women. To help support the #MeToo and #TimesUp movements, and inspire the next generation of female filmmakers, we created an integrated program that brought together the world's largest retailer and Hollywood's biggest night. Melissa McCarthy, Dee Rees ("Mudbound") and Nancy Meyers ("The Intern") kicked things off at the 2018 Oscars with the premiere of three short films they each directed. Four emerging female film students will also receive funding to create, produce and distribute their screenplays.

Project Roles
Creative Director
Company
Saatchi NY
Skills
Copywriting, Creative Direction
Media
Commercials - Broadcast
Project Industries
Retail
Walmart
Collaborators